LIFT SOMEONE’S                                          

SPIRIT

Elissa, whose laughter started this all, found joy in the unexpected. In pain, she laughed. Through hardship, she gave. And in moments of struggle, she found comfort in animals — their playfulness, weirdness, warmth.

The Giraffe Project is a way to share that joy. Think of it as our worldwide laughter experiment — guerrilla giggles, giraffe edition.

STEP 2

Pin the Giraffe somewhere fun and take a photo.

The giraffe has become a symbol for us: lively and attentive, quiet yet commanding, and most importantly — impossible not to smile at. It reminds us to stick our necks out for others, to stand tall and see life from a different perspective.

Strech

your

neck

STEP 1

Order a sticker pack.

STEP 3

Post it on Instagram and tag us, or just send us the picture. Include the location!

STEP 4

Send sticker packs to someone in need of a laugh!

Giraffe Project

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email@example.com
(555) 555-5555

123 Demo Street
New York, NY 12345